Putting Chemnitz on the conference map

Chemnitz boasts economic expertise, innovative companies, a strong research community, and unique event venues. But how can the city leverage these strengths to position itself as a national conference and convention destination?

The discussion will examine successful conference destinations and explore which strategies and framework conditions were crucial to their development. Building on this, the discussion will focus on the unique path Chemnitz can take, the city’s unique selling points, and how the business community, academia, event venues, and city marketing can work together to develop a compelling profile.