The Creative Economy as a Location Factor: How Creative Ideas Transform Regions

The cultural and creative industries are a source of ideas, a partner in innovation, and a key factor in a region’s appeal. Creative professionals develop new products, design spaces, create attractive work and living environments, and drive change in established industries.

But what conditions do they need to be able to make an impact locally? How can the business community, public administration, and the creative scene collaborate more effectively? And what contribution does the creative industry make to attracting skilled workers, fostering regional identity, and ensuring the future viability of Chemnitz and Southwest Saxony?

KREATIVES SACHSEN provides insights into the industry’s significance and uses concrete examples to demonstrate how creative expertise contributes to a region’s economic and social development.